As the meat snack industry makes a commanding surge in the overall snack market, athletes are turning to this convenient, healthful snack and remembering how protein, not just carbohydrates, is vitally important for the athletic body.
According to Active.com and Runner’s World, protein is as important—or more important—as carbohydrates for runners. Runners specifically need an increased amount of protein for sustained energy, muscle growth, repair and regeneration and even injury prevention. The amount of protein needed is based on body weight and length of activity. Without ample protein intake runners experience “bonking” or “crashing” and may become more susceptible to injury.
With the convenience of small packaging, meat snacks provide the lean protein boost runners and endurance athletes alike are turning to for a boost during and after exercise. Sweetwood’s Bully Bar is all natural and minimally processed with no artificial ingredients. Each 1-oz. bar contains natural herbs and spices combined with grass-fed beef that has no nitrates, no MSG and is gluten free. Each ‘grip & rip’ bar serves 7 grams of protein while adding just 90 calories to an athlete’s daily intake.
Sweetwood Cattle Company products can be found nationwide in active, retail and specialty grocery stores. Find out where Sweetwood can be found near you by visiting the store locator.
Written by: Brett Buckles